The Digital Guide embodies Fendt's consulting and partnership approach: not anonymous, but close, authentic, appreciative.
At eye level with the farmers.
It picks up the user personally and welcomes us.
It explains the format and provides an overview of the topic blocks.
Tools: Unreal Engine 4, Metahuman, Adobe After Effects
Fun and experiments
Teams meeting/discussion with the digital guide
Quelle: Screenshot from the teams meeting with the Digital Guide | People: Marlon Tamer (DG), Mathias Nell, Johanna Mohr, Matthias Hepting.